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  • Writer's pictureCV People UK

How to Write and Target a CV for the 2024 UK Job Market


In the ever-evolving UK job market, presenting a standout CV is more critical than ever. As we step into 2024, the competition is fierce, and the way you craft your CV can significantly impact your job prospects. This comprehensive guide will walk you through the best practices for writing and tailoring your CV, ensuring it resonates with UK employers and sets you apart in your job search.

Understanding the 2024 UK Job Market

The UK job market in 2024 is characterised by increased digitisation and a heightened focus on soft skills. Employers are looking for candidates who not only possess the necessary technical skills but also demonstrate adaptability, creativity, and emotional intelligence. Understanding this shift is key to targeting your CV effectively.

Crafting Your CV: The Essentials

1. Personal Information

Begin with your name, contact information, and a professional email address. In the UK, it's advisable to omit personal details like age, marital status, or a photo unless explicitly requested.

2. Professional Summary

A concise, compelling professional summary at the top of your CV provides a snapshot of your skills and ambitions. Tailor this to align with the job you're applying for, focusing on how your experience meets the role requirements.

3. Work Experience

List your work history in reverse chronological order. Highlight your responsibilities and achievements, quantifying them with metrics where possible. Tailor this section to showcase the experience most relevant to the job.

4. Education

Include your educational background, focusing on qualifications most relevant to the position. Recent graduates should prioritise this section, while experienced professionals can keep it brief.

5. Skills

Identify the key skills required for the role and highlight these in your CV. Balance technical skills with soft skills, demonstrating your well-roundedness as a candidate.

6. Additional Sections

Consider adding sections for certifications, languages, volunteer work, or hobbies if they enhance your candidacy.

What to Exclude

Avoid unnecessary personal details, unprofessional email addresses, and controversial hobbies. Keep your CV free of jargon and acronyms that aren't widely recognised.

Tailoring Your CV for Specific Positions

1. Analyse Job Descriptions

Carefully read job descriptions to understand the employer's needs. Identify keywords and required competencies to tailor your CV accordingly.

2. Customise for the Role

Adapt your professional summary, skills, and experience sections to reflect the requirements of each specific job. Show how your background makes you the ideal candidate.

CV Design and Format

1. Layout

Opt for a clean, professional layout. Use headings and bullet points for easy readability. Stick to a professional font like Arial or Times New Roman.

2. Length

Aim for a two-page CV. Be concise and focus on your most relevant experiences and achievements.

3. File Format

Submit your CV in PDF format to preserve formatting. Some companies may request a Word document, so be prepared to provide this if needed.

Best Practices for the 2024 Job Market

1. ATS-Friendly CV

Many UK companies use Applicant Tracking Systems (ATS) to screen CVs. Ensure your CV is ATS-friendly by using a simple format, standard headings, and relevant keywords.

2. Showcase Soft Skills

Reflect on experiences that demonstrate your soft skills, such as leadership, communication, or problem-solving.

3. Continuous Learning

Highlight any recent training or professional development, showing your commitment to continuous learning and adaptability in a fast-changing job market.

4. Online Presence

In 2024, your digital footprint can complement your CV. Include links to professional online profiles like LinkedIn or a personal portfolio website, if relevant.

5. Impactful Language

Use action verbs and impactful language to make your achievements stand out. Words like "achieved," "managed," "developed," and "led" can make a significant difference.

6. Quantify Achievements

Wherever possible, quantify your achievements with numbers or percentages to provide concrete evidence of your impact in previous roles.

7. Relevance is Key

Remember, relevance is critical. Tailoring your CV for each application is more effective than sending a generic CV to multiple employers.

Common Mistakes to Avoid

  • Overloading with Information: Too much information can be overwhelming. Be selective about what you include.

  • Neglecting Keywords: Missing the keywords that align with the job description can mean your CV is overlooked by ATS systems.

  • Spelling and Grammar Errors: Proofread meticulously. Spelling and grammar errors can be a significant turn-off for employers.

  • Ignoring the Power of Formatting: Poor formatting can make a CV difficult to read and give a negative impression.


Writing a targeted CV for the 2024 UK job market requires a blend of strategy, awareness, and attention to detail. It's about showcasing your skills, experiences, and potential in a way that resonates with modern employers. By following the guidelines outlined in this blog post, you will be well-equipped to create a CV that not only lands you interviews but also positions you as a highly desirable candidate in a competitive job market.

Remember, your CV is your personal marketing tool. It's your first opportunity to make a great impression, so invest the time to make it the best reflection of your professional self. Good luck!

With these insights and tips, you're now ready to craft a CV that stands out in the 2024 UK job market. Remember, the goal of your CV is not just to list your experience, but to tell a compelling story about your professional journey and how it aligns with the opportunities you are pursuing. Best of luck in your job search!


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